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Author Topic: Cedar Fair dumping Nickelodeon  (Read 651 times)

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Offline AyTrane

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Cedar Fair dumping Nickelodeon
« on: Oct 28, 2009, 10:35 »
I keep thinking about Cedar Fair dumping Nickelodeon and Hanna-Barbera from the old Paramount parks. I just don't understand how much Peanuts can offer when talking about parks with large kid areas, such as Kings Island. How many Snoopy rides can one place have?

Hanna-Barbera is a unit of Warner Bros. Animation, and Nickelodeon is property of Viacom, and more specifically MTVN. Are the contracts, to use material from these two entities, so large that the cost outweighs the benefit of having multiple cartoon characters from different shows in one place? So maybe instead of Scooby's Haunted Mansion, we will see "Lucy's (Haunted) Football Challenge" or perhaps "Snoopy hunts for Ghosts" to be more generic. How far can you really go with just the Peanuts brand? I say, pay the extra and keep the title of "Best Kids Area" in the Golden Ticket, and keep your customer (Kids and their Parents) happy and coming back.


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Offline Jason

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Re: Cedar Fair dumping Nickelodeon
« Reply #1 on: Oct 28, 2009, 10:44 »
I'm interested to see how it plays out too.  They'll certainly be loosing money on the merchandise but will they lose so much that it negates the savings by moving to a cheaper license???  Time will tell.
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Offline Swoosh

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Re: Cedar Fair dumping Nickelodeon
« Reply #2 on: Oct 28, 2009, 09:20 »
Well most of the Nickelodeon themed rides were themed to shows that are no longer on Nick, so money would have had to been spent to "update" themes to newer shows if they had wanted to continue using Nick anyway.

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Offline Orient Wolf

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Re: Cedar Fair dumping Nickelodeon
« Reply #3 on: Oct 29, 2009, 08:22 »
Quote from: Jason on Oct 28, 2009, 10:44
They'll certainly be loosing money on the merchandise but will they lose so much that it negates the savings by moving to a cheaper license???

I can't speak for the Paramount Parks, but I know WOF had a difficult time selling Nickelodeon merchandise when it was first introduced in 2006.  The reasoning I was given was that the public wasn't willing to pay the  high markup on the merchandise because similar if not identical Nickelodeon merchandise was available at discount retailers such as Target.  Snoopy merchandise on the other hand is harder to come by and considered more of a collector's item.  Thus, per item profit is usually higher with Peanuts.
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Offline Jason

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Re: Cedar Fair dumping Nickelodeon
« Reply #4 on: Oct 29, 2009, 09:53 »
That makes sense.
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Offline steel

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Re: Cedar Fair dumping Nickelodeon
« Reply #5 on: Oct 29, 2009, 08:11 »
Peanuts is also way better than Nickelodeon. :D *dance*
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